Privacy Policy
Privacy Policy
Last updated: [June 3, 2026]
Flex Innovations, LLC respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you use our website at https://www.flexinnovations.com, purchase products from us, contact us, or use the Aura Link App.
This Privacy Policy applies to information collected through our website, online store, customer service communications, and the Aura Link App. It does not apply to information collected offline except where specifically stated.
Information We Collect
Information You Provide to Us
We may collect information from you when you register on our website, place an order, enter a contest or sweepstakes, respond to a survey or email communication, contact customer support, or participate in another website feature.
Depending on how you interact with us, we may ask for information such as:
- Name
- Email address
- Mailing address
- Billing address
- Phone number
- Payment information
- Order information
- Customer support information
- Product registration information
- Information you choose to provide in messages, forms, surveys, or support requests
You may visit our website anonymously, although some features, such as placing an order or accessing account features, may require you to provide certain information.
Gift Recipient Information
If you purchase a gift, we may collect information about the gift recipient so that we can fulfill the gift purchase. Information collected about gift recipients is used for order fulfillment and related customer service purposes and is not used for marketing to the gift recipient.
Aura Link App Information
The Aura Link App is designed to connect to compatible Flex Innovations devices using Bluetooth Low Energy, USB, or other supported local connection methods. The app is used to read values from a connected device, allow the user to review or change those values, and write updated values back to the device.
The Aura Link App may access or process the following types of information:
- Device configuration values read from a compatible Flex Innovations device
- Updated configuration values written back to the device
- Device connection status
- Device identification information needed to locate or communicate with supported devices
- Aura Config Files that you create, save, upload, download, share, or write to a device
- Account information, such as your email address, if you choose to create an Aura Link account
- Diagnostic or support information if you choose to send it to us
The Aura Link App does not collect analytics, logs, telemetry, or app usage tracking information.
You may use certain Aura Link App features locally without uploading your Aura Config Files. If you choose to create an account or use cloud-based features, the app may use third-party service providers to authenticate your account and store Aura Config Files that you choose to upload. Uploading an Aura Config File allows you to access it from another device, share it with others, or write it to a compatible device from another supported device.
Aura Config Files may contain device setup, configuration, or tuning information. You should only upload or share Aura Config Files that you are comfortable storing online or making available to the people you choose to share them with.
Bluetooth, USB, and Location Permissions
The Aura Link App may request access to Bluetooth, USB, nearby device, location, or related system permissions so it can discover, connect to, read from, and write to compatible Flex Innovations devices.
On some platforms, location permission is required by the operating system for Bluetooth Low Energy scanning or connection features. The Aura Link App requests location-related permissions only as necessary to support Bluetooth Low Energy communication with compatible devices. We do not use the Aura Link App to track your physical location.
Website Usage Information
Like many websites, we may collect information about visitors and visits to our website, including through cookies and similar technologies. This may include information such as browser type, pages visited, referring pages, approximate location derived from IP address, device type, and interaction with website features.
Please see the “Cookies” section below for more information.
How We Use Your Information
We may use the information we collect for the following purposes:
- To process and fulfill orders
- To provide customer service and technical support
- To respond to questions, requests, and support inquiries
- To personalize your website experience
- To provide product information, updates, and support
- To administer contests, promotions, surveys, or other website features
- To improve our website, products, services, and app functionality
- To communicate with you about orders, accounts, products, or services
- To send marketing emails if you have opted in to receive them
- To maintain security, prevent fraud, and protect our rights and property
- To comply with applicable legal obligations
For the Aura Link App, we use information processed by the app to allow the app to communicate with compatible devices, display device values, allow user-requested changes, write updated values back to the device, authenticate accounts, store uploaded Aura Config Files, support sharing features, and provide support when requested.
Account Authentication and Cloud Storage
If you create an Aura Link account, your email address may be used to authenticate your account and provide access to account-based features.
If you upload Aura Config Files, those files are stored using cloud-based systems operated by Flex Innovations or trusted third-party service providers. We use this information to provide the cloud-based features you choose to use, including storing, retrieving, sharing, and writing Aura Config Files from supported devices.
We do not sell personal information collected through the Aura Link App.
Cookies
Yes, our website uses cookies.
Cookies are small files that a website or service provider transfers to your computer or device through your web browser, if you allow them. Cookies allow the website’s or service provider’s systems to recognize your browser and remember certain information.
We may use cookies to:
- Remember and process items in your shopping cart
- Understand your preferences based on previous or current site activity
- Improve website functionality
- Compile aggregate data about site traffic and site interaction
- Improve future website experiences, tools, and services
We may work with third-party service providers to help us better understand website visitors and improve our business. These service providers are only permitted to use information collected on our behalf for the purpose of helping us operate, analyze, and improve our website and services.
You can choose to have your browser warn you each time a cookie is being sent, or you can choose to turn off cookies through your browser settings. Each browser is different, so review your browser’s help information to learn how to modify your cookie settings.
If you turn cookies off, some website features may not function properly. However, you may still contact customer service for assistance with orders or other requests.
Payment Information
If you place an order through our website, payment information may be collected and processed by our payment processor or e-commerce service providers. We use secure methods intended to protect sensitive payment information during transmission and processing.
We do not use payment information collected during an order for unrelated purposes.
How We Protect Information
We implement reasonable administrative, technical, and physical safeguards intended to protect personal information from unauthorized access, disclosure, alteration, or destruction.
When you place orders or access sensitive account information, our website may use secure server technology, including Secure Socket Layer or similar encryption technology, to help protect information during transmission.
However, no method of transmission over the Internet, wireless communication, USB communication, or electronic storage is completely secure. We cannot guarantee absolute security.
Disclosure of Information to Outside Parties
We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties except as described in this Privacy Policy.
We may share information with trusted service providers who assist us in operating our website, processing payments, fulfilling orders, shipping products, providing customer service, hosting our systems, authenticating app accounts, storing uploaded Aura Config Files, providing database services, analyzing website performance, sending communications, or conducting our business. These service providers are required to use the information only for the services they provide to us and to keep the information confidential.
We may also disclose information when we believe disclosure is appropriate to:
- Comply with the law, legal process, or government request
- Enforce our site policies or terms
- Protect our rights, property, or safety
- Protect the rights, property, or safety of others
- Prevent fraud, abuse, or security issues
Non-personally identifiable or aggregated visitor information may be used or shared for analytics, marketing, advertising, or other business purposes.
Aura Link App Data Sharing
The Aura Link App is intended to communicate with compatible Flex Innovations devices at the user’s direction.
The Aura Link App does not transmit device configuration values or Aura Config Files to Flex Innovations’ cloud systems unless you choose to upload, share, sync, or otherwise use a cloud-based feature.
We may share information with trusted service providers only as needed to provide authentication, storage, hosting, database, support, security, and related app functionality.
We may also disclose information when we believe disclosure is appropriate to comply with the law, enforce our policies, protect our rights or property, protect users, or prevent fraud, abuse, or security issues.
Third-Party Links
Our website may include links to third-party websites or services. These linked sites have separate and independent privacy policies. We are not responsible or liable for the content, privacy practices, or activities of these linked sites.
We welcome feedback about third-party links on our website, including reports of broken or inappropriate links.
Marketing Emails and Opt-Out
If you have opted in to receive our email newsletter or marketing communications, we may send you periodic emails.
You may opt out of promotional emails by following the unsubscribe instructions included in those emails or by modifying your preferences in the “My Account” section of our website, if available.
Please note that due to email production schedules, you may still receive emails that were already in production before your opt-out request was processed.
Even if you opt out of promotional emails, we may still send transactional or service-related emails, such as order confirmations, shipping notices, account notices, product support messages, or responses to customer service requests.
Accessing, Updating, or Removing Your Information
You may update certain account information by signing into the “My Account” section of our website, if available.
To remove stored shipping addresses, billing addresses, or payment information from your online account, sign into your account and update or remove that information where available.
Please note that we may retain information about sales transactions, customer service communications, support requests, account authentication records, uploaded Aura Config Files, and related records as needed for order fulfillment, customer service, legal compliance, accounting, warranty, dispute resolution, fraud prevention, security, app functionality, and recordkeeping.
If you would like to request assistance with accessing, updating, or deleting information associated with the Aura Link App, please contact us at support@flexinnovations.com.
Children’s Privacy
Our website, online store, and Aura Link App are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13.
If we learn that we have collected personal information from a child under 13 without appropriate consent, we will take reasonable steps to delete that information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. If we make changes, we will post the updated Privacy Policy on this page and update the “Last updated” date above.
Changes apply to information collected after the updated Privacy Policy is posted, unless otherwise stated.
Questions and Feedback
We welcome your questions, comments, and concerns about privacy.
Please contact us at:
Flex Innovations, LLC
Website: https://www.flexinnovations.com
Email: support@flexinnovations.com
Terms and Conditions
Please also visit our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website.
Your Consent
By using our website, purchasing products from us, contacting us, or using the Aura Link App, you consent to this Privacy Policy.
Our website address is: https://www.flexinnovations.com.




